Ignite Your North American

GROWTH

We are a boutique consulting firm specializing in the pivotal domain of market validation. Our core mission is to assist companies in validating their business, validating their solutions and establishing partnerships.

Our mission is to empower International companies to thrive in the competitive North American Markets.

Imagine accessing a team that fully understands and endorses your business. We're not just another solution, we're a group of industry experts committed to expanding your global reach.

We specialize in helping companies improve their products, forge strategic partnerships, and connect with potential buyers that matter. We're not just about making sales; we connect you to the right networks and knowledge needed to establish a robust and sustainable market presence.

A Proven Process

360º Tailored Solutions Backed by Expertise

‍We make it easy for your business to navigate new markets.

  • We use competitive intelligence and market research to create buyer personas that match your ideal Customer Profiles, so only the best leads are prospected.

    We go one step further by developing highly personalized messages using top-notch copywriting. Our methodical outreach strategy aligns your company with the prospect’s needs to generate interest and drive sales, by focusing on your unique value to the market.

  • Creating and utilizing the right buyer persona is a strategic necessity for companies looking to expand. It provides valuable insights that inform marketing strategies, product development, communication approaches, and overall business decisions, ultimately contributing to the success of the expansion efforts.

    We help you develop and validate your buyer persona.

  • Our commitment is to generate high-quality meetings that serve as a robust platform for validating your market approach, understanding your buyer persona, and showcasing the strength of your solutions. Through strategic planning and meticulous execution, we ensure that each meeting is a valuable opportunity for your company to connect with potential clients, assess market dynamics, and refine your approach based on real-time feedback. By focusing on the quality of interactions, we aim to empower your business with insights that go beyond mere lead generation, enabling you to fine-tune your strategies and enhance the resonance of your solutions in the marketplace.

  • Digital transformation, generative AI, global economic uncertainty, and changing market demands all impact b2b sales cycles. Our focus is on creating value and iterative solutions that align with this changing economic landscape.

    As a boutique, fractional sales team, we offer a specialized and agile approach to boosting your sales performance by consistently optimizing our methods and processes. From A/B testing, narrative design, market analysis, media monitoring, and internal audits, our services are based on evidence and focused on delivering the best results.

Our Relational Sales Approach

Because tech doesn't sell products, people do.

Breaking into the North American market is about more than making sales. It requires persistence, a commitment to delivering value and building strong relationships.
Networking and partnerships are crucial components when breaking into a new market, which is why our solutions focus on facilitating lasting relationships with industry leaders, established businesses, and potential investors.

Our team of advisors and strategic partnerships are primed and committed to connecting you to the right people and resources. You'll gain a deeper understanding of regional market dynamics, and feedback on how to tailor your products & services to local customer preferences.

The Meetings

  • PARTNERS


    Building a strong relationship with a partner is crucial as it fosters trust, collaboration, and mutual support.

    Leading to enhanced synergy, shared resources, and increased chances of long-term success in today's competitive business landscape.

  • INDUSTRY EXPERTS

    Building a relationship with an industry expert is vital for your business as it offers valuable insights, guidance, and access to specialized knowledge.

    Enabling you to make informed decisions and stay ahead in a rapidly evolving market.

  • ADVISORS


    Building a connection with a trusted Advisor, provides expert guidance, mentorship, and industry insights.

    Enabling you to make informed decisions, navigate challenges, and unlock growth opportunities with confidence.

  • CLIENTS


    Building a relationship with potential clients is vital for your business as it fosters trust, customer loyalty, and valuable feedback.

    Leading to increased sales, brand awarness, and a deeper understanding of market needs.

Recommendations

  • ''Joni is not just a sales mentor, he's a game-changer! His insights and guidance have been instrumental in shaping Haletale's sales goals. His personalized approach and genuine care for clients make him a true standout. I can't thank Joni enough for all he's done for us.''

    ANASH PARAYIL, CEO HALETALE

  • ''Joni is a high-level expert in Sales. He has a seasoned background in the field of growing businesses to scale. I got many new skills in Maplexcellence as a startup while working with Joni as a brilliant mentor. He is a well-experienced advisor and knows how to work with different people. Working with Joni was fabulous for me.''

    ATAMAN NIKIAN, CO-FOUNDER MAPLEEXCELLENCE

  • '' I am pleased to have Jonatan as a mentor and sales advisor. He has helped me become a better sales leader. He helped me with a sales strategy, developing forecasts and prepared me to lead a sales team in a new Market. Joni has a great personality, he is very smart and thinks outside the box, especially on how to close deals. He has amazing experience and proven success in sales organizations. I would recommend Jonatan for a Sales leadership position; his knowledge, incredible personality and vast experience can really make an organization grow to the next level. ''

    JOSE ANTONIO GOMEZ, CRO SPOONITY

  • '' I recommend Joni to leaders and companies that value talents who are hungry for success, humble in their approach, and talents that can bring results. Joni possesses these ingredients with a consistent ability to lead his teams. Joni is a maker and an owner when it comes to business challenges. In addition to his extensive sales experience, Joni is capable of taking on any commercial function. If you're looking to expand and grow, then Joni is your guy.''

    TOAN DIHN, CRO QUANTUM WORKSPACE

  • '' I had the privilege to have Joni as my boss, but most important as my mentor. Joni is a person that is willing to go above and beyond, creative, charismatic, and always finds a way to get a Yes for an answer. If I have the opportunity to work with him again, I would do it without any question ".

    MAURICIO GUILLE, GLOBAL ACCOUNT DIRECTOR AT YALO

Crafting Your Expansion Plan to Perfection

We understand that every business is unique. That's why we will customize a roadmap that aligns perfectly with your vision.

Experience the power of a personalized approach to expansion.

Schedule a Meeting